When faced with a wild animal that is sick, injured, or in a potentially harmful situation, most people want to do the right thing, but don’t know how. Enter WildCare. Transforming how people live with wildlife and ensuring that wildlife has a voice guides they work of these well-respected non-profit organization. Their aging facilities, however, can no longer keep pace with the momentum that they’ve built and a capital campaign is underway to fund the building of a new WildCare home. We were tasked with developing the capital campaign brochure, an important part of every non-profit’s fundraising toolkit when meeting with donors and pitching a capital expenditure. We worked closely with WildCare to develop the messaging arc of the piece, then crafted the visual design and took it through production and printing. With a heart-warming look & feel and and a flexible insert flap to allow for customization to the individual donor, the design and structure of the capital campaign piece support the WildCare brand identity as well as the communication needs of the campaign.